American Grandparents Are More Tech-Savvy Than You Think

| June 22, 2016 | 0 Comments | Email This Post Email This Post
16397524 - senior couple connected with family on internet

16397524 – senior couple connected with family on internet

NEW YORK, June 21, 2016 /PRNewswire/ — According to recent survey results derived from the American Grandparents Association and visitors at its content site, Grandparents.com (OTCQB: GPCM), the vast majority of people aged 60+ in the United States are not as tech-deficient as their millennial grandchildren might assume.

The survey showed an overwhelming consensus that the Internet, new technologies and even mobile apps have become commonplace among those in our grandparents’ demographic. Nearly two-thirds of respondents said they own a smartphone, which is a significant departure from the flip-phones and landlines of even five years ago.

Close to 60% of those surveyed said they only sometimes need help navigating technology, while almost 20% designated themselves as “extremely” fluent and found new technologies “easy for me to use.” Less than one percent of respondents said they were “not at all” involved with the Internet while nearly everyone confirmed that they are checking search engines like Google and email frequently.

Our grandparents’ digital adaptability extends to social media. Over 70% have active Facebook profiles—which may be less surprising than the considerable 30% who said they check Pinterest regularly, or even the 8% and 9% who are now on Twitter and Instagram. Grandparents.com‘s survey results confirm the findings of a Pew Research Center report that found a huge increase in social media activity amongst seniors from 2005 to 2015.

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