Podcast Guidelines

Podcasting…it’s where you need to be

Action Items

Podcasts should include some action items or take-aways.  It is important to provide a head shot, supporting assets,  media kit, related articles and compelling images.

The Workings of a Podcast

Our podcasts are always 30 minutes or a little less, and we focus on actionable items a listener can take away.  We want to delve into a topic but not get too deep into the weeds.  Think of this as a conversation, that elicits interesting, compelling and useful information. Our listeners are smart but not experts.

In some instances we include a live audience, but that is less common, and we would let you know if that is a possibility and discuss it further. Generally we only interview one person at a time unless there is a compelling reason to have more than one expert on the show.

Since we have equipment set up, we prefer to call a landline, although a cell can work if there is a strong signal and no background noise.  We are very punctual when calling and prefer to record the podcasts at 9am PDT, although we can be flexible.

We look forward to working with you

 

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